Elevating healthcare training experiences through refined stall and campaign design at IMSH 2026

About

Education Management Solutions (EMS) is a global leader in advanced educational and training solutions for the healthcare sector. The company specialises in integrating competency-based performance data with curriculum assessment and student performance tracking, enabling institutions to align academic learning with real-world clinical practice.

With a strong focus on simulation-based education, EMS provides cutting-edge software and technology solutions that help healthcare educators capture, analyse, and improve learner performance. Their commitment to improving healthcare training outcomes has positioned them as a trusted partner for medical schools, hospitals, and training centres worldwide.

Event Overview

Following a successful collaboration at IMSH 2025, EMS once again participated in the International Meeting on Simulation in Healthcare (IMSH) 2026, held from January 10--14, 2026, in San Antonio, Texas. IMSH is one of the most prominent global platforms where healthcare organisations come together to showcase innovations in simulation, training tools, and educational technology.

Building on the impact created in 2025, EMS aimed to return with a stronger, more refined presence, one that not only maintained brand consistency but also elevated its visibility and engagement at the event.

For IMSH 2026, EMS needed to:

• Enhance the overall experience with a more polished and impactful design for the 2026 edition
• Stand out in a highly competitive environment filled with global healthcare technology leaders
• Maintain a consistent brand identity across physical and digital touchpoints

Building on the success of IMSH 2025, EMS partnered with Rishiraj Media again to design their booth and campaign creatives for IMSH 2026.

Rishiraj Media played a key role in shaping EMS's presence at IMSH 2026. Our approach focused on clarity, engagement, and brand consistency across both physical and digital platforms.

1. Stall Design

We designed and managed EMS's stall to ensure it was visually strong, highly functional, and visitor-friendly.

The stall was:

• Encouraging footfall and interaction
• Well-organised and easy to navigate, allowing smooth movement for visitors
• Equipped with digital screens and interactive elements to clearly demonstrate EMS's training solutions
• Designed to reflect EMS's professional, modern, and technology-driven brand identity

The layout and visual language ensured that attendees could immediately understand EMS's role in advanced healthcare training. The stall communicated its value proposition clearly, even to visitors encountering the brand for the first time.

2. Campaign Design

We created a cohesive campaign design strategy to strengthen EMS's visibility beyond the event floor.

This included:

• Social media creatives to build anticipation and engagement
• Website banners to maintain consistent digital visibility
• Emailer headers aligned with EMS's branding for professional communication

All designs followed a unified visual language, ensuring a seamless brand experience across platforms.

Results

• The stall design helped EMS communicate complex healthcare training solutions in a simple and engaging way.
• The open layout and interactive elements led to strong visitor engagement throughout the event.
• The campaign design ensured EMS maintained consistent visibility both on-ground and online.

Conclusion

This project highlights Rishiraj Media's ability to build long-term client relationships. By consistently aligning our design strategy with EMS's mission and values, we helped create a strong and lasting impression within the global healthcare training community at IMSH 2026.