Avery Dennison

LED 3D Signage installation in Gurugram: Overcoming color matching and high-altitude challenges

Avery Dennison stands as a prominent global materials science and manufacturing company, specializing in designing and producing a diverse range of labeling and functional materials. Their products, integral to nearly every major industry, encompass pressure-sensitive materials for labels and graphic applications, tapes and bonding solutions for industrial, medical, and retail uses, as well as tags, labels, and embellishments for the apparel sector. Additionally, they provide cutting-edge radio-frequency identification (RFID) solutions, catering to retail apparel and various markets.

They boast a global presence with operations spanning over 180 locations, coupled with extensive expertise in our core businesses, positioning us as an industry leader. This global scale and comprehensive proficiency underscore our competitive advantage, enabling us to deliver innovative solutions across diverse sectors consistently.

For their corporate office in Gurugram, required the installation of scaffolding on the 11th floor and the rooftop to facilitate the mounting of their new signage. The project posed several significant challenges that needed to be addressed meticulously.

One of the primary issues was the requirement to match the exact shade of red used in the Avery Dennison logo. Avery Dennison is renowned for its stringent brand guidelines, and maintaining brand consistency, especially in terms of color accuracy, was paramount. The red color in their logo is distinctive and any deviation from the precise shade would be immediately noticeable, potentially compromising the company's brand integrity.

Moreover, the installation needed to be performed at significant heights, which introduced additional safety and logistical challenges. The 11th floor and rooftop locations required specialized scaffolding that could ensure the safety of the workers while providing a stable platform for the precise installation of the signage. The task was further complicated by the need for the signage to be visible from a distance, necessitating a high degree of precision in both the construction of the scaffolding and the installation of the signage.

Despite these challenges, the project was successfully completed through a combination of meticulous planning, technical expertise, and innovative solutions.

To address the color matching issue, extensive efforts were made to achieve the exact shade of red for the Avery Dennison logo. This involved collaborating closely with color specialists and using advanced color-matching technology to ensure that the LED 3D cut letter signage perfectly matched the brand's specifications. Multiple samples and tests were conducted to guarantee that the final product met the stringent brand guidelines of Avery Dennison.

For the installation process, specialized scaffolding was designed and constructed to meet the unique demands of working on the 11th floor and rooftop. The scaffolding was engineered to provide a stable and secure platform, ensuring the safety of the installation crew. This involved using high-quality materials and adhering to rigorous safety standards to prevent any accidents or mishaps.

The LED 3D cut letter signage was then carefully installed, with precise measurements taken to ensure visibility from various distances and angles. The installation team, comprising skilled professionals with experience in high-altitude installations, executed the task with precision and attention to detail.

Conclusion

In conclusion, the project was a resounding success due to the dedicated efforts to match the exact red color of the Avery Dennison logo and the careful planning and execution of the scaffolding and signage installation. This ensured that the corporate office in Gurugram now features prominently branded signage that adheres to Avery Dennison's high standards, enhancing the company's visibility and brand presence.

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